Your strongest beliefs attract the right audience and build a personal brand that gets noticed. Here’s how to find and use ...

The store creates a canvas for people to understand,” the designer tells Brand Equity during a chat at his luxurious store. Even the store’s playlist is carefully curated, soothing yet rich in ...

the club must shift from player-centric to culture-centric branding. IPL teams should market a collective ethos over individual icons for long-term brand equity.

and Win-Light Global Co. Ltd. The Board and management team remain committed to a thorough and objective evaluation of the Buy-Out Offer and any strategic alternatives that may better serve the ...

Higher interest rates and debt levels, along with pandemic-led disruptions to jobs and incomes, have made it more difficult for many US property-owners to tap home-equity loans and lines of credit ...

It's a beloved brand in the dairy case, but a new warning suggests contamination with bacteria related to E. coli. Editor’s Note: On Wednesday, April 9, 2025, a representative for Cabot Creamery ...

Russell Brand is set to make his first public appearance since being charged with sex offences, including rape, by appearing at an event to speak about "Free Speech, Censorship, and Cultural Power".

The Department of Government Efficiency (DOGE) and the State Department called out practices under the Biden administration that required diversity, equity and inclusion (DEI) efforts to account ...

Focusing on high-value customers and leveraging advanced measurement techniques not only boosted ViX's revenue, but also enhanced its brand equity in the luxury swimwear market. Brands that master the ...

The eDART-IPL25 study by CrispInsight and Kadence International reveals that high ad spends do not always lead to strong brand recall. Fantasy sports and tyre brands see high recall among IPL ...

This acquisition underscores S5 Equity's commitment to investing in businesses with strong brand equity and untapped growth opportunities. Financial terms were not disclosed. S5 Equity is a multi ...