Colour is hugely important in branding and logo design. In our guide to colour theory, we look at how colours can generate different emotions. We've also looked at examples of great uses of colour ...

This is done for brand recognition and consistency. Under no circumstances may any other colors or tints of a color be used. These colors apply to all versions of the logo including special use. One ...

Blue is considered a color that promotes feelings of trustworthiness and security. The eagle in the USPS logo was always a part of the brand, but it's only since 1993 that the current "sonic eagle ...

Sometimes a color scheme is just a color scheme… You know it’s a “slow news day” when people start talking about color ...

A new pair of custom fonts finally tie Amazon products and services together, as part of a global refresh by the design agency Koto.

Use the full-color version whenever possible. Use the knockout type version on dark backgrounds or images where the preferred logo lacks contrast. Use the one-color white version on dark backgrounds ...

Yle brand refers to the image customers and audiences have ... The shape, setting, elements, buffer zones or colour of the logo must not be edited. The logo text must not be detached from the basic ...