Digital advertising platforms are in flux. From antitrust lawsuits to a (still) looming TikTok ban, how will tech platform ...

Embracing MDPs creates opportunities for brand experiences to become more dynamic, immersive and multidimensional in ways that reflect the true complexity of people’s lives. In doing so, new doors of ...

Predictive AI is reshaping loyalty programs with real-time personalization and smarter rewards. Learn how brands can drive ...

AI is reshaping e-commerce loyalty programs into dynamic ecosystems. Learn how personalized rewards, real-time engagement, ...

Consumers don’t wake up feeling loyal. Loyalty is the cumulative result of smart brand design: showing up in the right moments, creating emotional significance and making repeat buying feel ...

But what if this loyalty is costing you more than you think? It’s easy to get swept up in the world of Apple, but staying loyal to the brand could lead you to spend a lot more than you would if ...

Video / NZ Herald, AFP A South Auckland trio have been fined for their involvement in a pyramid scheme which targeted the Pasifika community through traditional cash-based gifting. An estimated ...

It started with a single social media post: “Breaking: Sabya to be named new creative director at Balenciaga. First collection in Fall!” Just 14 words, but enough to send fashion enthusiasts ...

In a digital era where brands constantly seek innovative ways to engage audiences, Manforce Condoms, a condom brand from Mankind Pharma, took an unconventional approach this April Fool’s Day.

Elon Musk’s DOGE goons have been using AI to secretly spy on government agencies to find people critical of the president and his agenda, Reuters reports. Citing two anonymous employees within ...