Up to 71% of consumers expect it, while 76% find generic content frustrating, per a McKinsey study. Businesses that prioritize personalized marketing can see up to a 40% increase in revenue.

A well-designed social media marketing plan delivers another invaluable resource to boost marketing outcomes: customer data. Rather than being overwhelmed by the 3Vs of big data (volume ...

H&M will use AI doppelgangers in social media posts and marketing campaigns. Fast fashion giant H&M is facing intense scrutiny after announcing plans to create digital clones of its models using ...

That plan, however, didn’t work out, as trade tensions between the United States and Canada pushed potential financiers to the sidelines, it said. The court approved most of HBC’s proposals, such as ...

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Teamwork’s marketing plan template. Image: Tech.co In this template, Teamwork provides commonly used columns that can be edited to denote task priority, assignee, estimate, and logged time.

In this article, we dive into ecommerce-only examples, metrics, and funnel templates. What is an ecommerce marketing funnel? An ecommerce marketing funnel will look different for every company based ...