Measure and iterate: Track the new AI-focused KPIs and optimize based on the data.

When ChatGPT first launched, and it became apparent that students were using it to cheat, Massaro says he used to run papers ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We had even stronger Google search ranking volatility ...

The content wars are not theoretical. They’re active. And most publishers are losing. AI scraped the web. Flattened nuance.

AI Briefs Google are causing a "devastating" drop in audience and traffic to news websites, media outlets warn.

The Samsung Galaxy Z Fold7 emerges as the most polished foldable, blending sleek design with flagship performance. Its ...

Google users are significantly less likely to click on website links when artificial intelligence-generated summaries appear at the top of search results, according to a new study that provides ...

Google’s AI-generated summaries are slashing traffic to news and information sites, creating a "devastating impact" on their ...

Google’s AI summaries are causing a sharp drop in website clicks, prompting publishers to rethink business models amid fears ...

AI can detect signs of Parkinson's disease by analyzing a person's voice as they read a single sentence. New research shows ...

What happens when being found no longer means being visited? The Great Decoupling is here – and it’s changing the web forever.

Google has acknowledged mounting frustration from customers with some of the best Google Home speakers and promised "major ...