Thousands of people are going viral for sharing their AI-generated Barbie dolls under the hashtag #aibarbie. Here’s ...

Mattel, Inc. (NASDAQ: MAT) announced Wednesday that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeB ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

Proceeds of LeBron James Ken doll on sale starting Monday for roughly $75 will go to help drive childhood literacy.

Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to create ...

EL SEGUNDO, Calif. (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.

Mattel is introducing the brand’s first Kennbassador: LeBron James. James is an author, activist, philanthropist, and ...

(NASDAQ: MAT) announced today that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and ...

NBA legend and four-time champion LeBron James has officially added a new title to his storied legacy: Barbie's first-ever ...

Though rare in the United States, it primarily impacts children ages 5 to 15 with untreated or undertreated strep throat ...

A Cultural Icon exhibition honors 66 years of the Barbie brand. The exhibit has over 150 vintage dolls and 200 outfits and accessories.

Last month was all about newness and tariffs, following The Toy Association’s Toy Fair, which came roaring back to New York ...