Andrea Aker is CEO of Aker Ink PR & Marketing, a full-service agency that helps companies increase awareness, thought leadership and leads. It’s easy to get stuck in a rut or become confined to ...

Business mobility provider Alphabet (GB) has appointed Jill Paton as its new Head of Marketing and External Communications. Paton steps into the role to optimise the company’s marketing ...

We take low-calorie beverages and package them into infinitely recyclable cans that compete with the fun marketing of unhealthy brands across energy drinks, beer, and junk food. Our product lines ...

To provide a more uniform quality of service, distributed multiple input multiple output (D-MIMO) systems deploy and control a large number of distributed nodes, making distribut-ed integrated sensing ...

Marketing communications and strategic communications are two approaches to that goal that differ in scope. While the former focuses on the marketing department and sending a unified company message, ...

This initiative focuses on Integrated Sensing and Communication (ISAC), which enables network infrastructure to serve as both data transmitters and real-time, distributed sensors. DISCO6G represents a ...

Applying integrated strategies ensures that every ... The real question isn’t whether brand building or performance marketing is more important—it’s how they can work together.

Abstract: Integrated sensing and communication (ISAC) is a novel design concept that seeks to provide dual communication and sensing (C&S) functionalities by employing the same transmission resources.