We assign Shimano a wide moat rating, backed by its strong intangible assets in the bicycle components segment as its main moat source. The company’s intangible assets moat source in its bicycle ...

The Lauf Elja is a unique mountain bike that challenges certain industry norms to deliver something a bit different.

The Tern Orox is an electric bike built to haul cargo and head into the backcountry. It's also heavy, expensive and for a ...

After two years of riding, racing, swapping parts and tweaking setups, this Santa Cruz Tallboy has seen it all. Here’s where ...

If you are a trail bike purist, looking to take your big rides to the next level, the Pivot Shuttle SL is an excellent bike ...

Just nine days after unveiling three major bikes, Revel is closing its doors, marking a gutting end for one of mountain ...

Here’s a primer on how to rig your bike to carry skis, boots, and everything you need to catch backcountry corn skiing at its ...

With geometry and travel figures that insinuate a trail bike, but an efficient pedaling platform and refined anti-squat numbers that pay homage to the racer roots of the Hei-Hei lineage. So is the new ...

The ReVert is Thule’s first vertical bike rack. In a sea of shuttle-ready options, does it do enough to stand out?

Innovations in bike technologies drive the way they are designed and ridden, and discovering the latest updates is nothing ...

Unno's all-new Mith full-power eMTB transformed with more power & less weight thanks to the DJI Avinox ebike powertrain!