Having naturally dry lips like I do isn’t for the faint of heart—I probably haven’t left the house without a lip balm in my possession for the past 15 years (not at all an exaggeration). The wind and ...

Since then, my lips have calmed down—but I still reach for my Lip Sleeping Mask every night. Recently, though, I've been ...

This lip treatment provides intense moisture, plumping, skin barrier protection and a lustrous glossy finish — grab it while ...

I chatted with PureWow editors and staffers, looked at countless reviews and even asked my own family members for the ...

Every time I log into TikTok, I'm met with a new beauty product or hack that inevitably changes my life (and everyday look) ...

With the insights from color psychology, you can transform your wardrobe and elevate your confidence. Whether you’re ...

Jackie Fields is a Deputy Beauty Director at PEOPLE. She has been working at the brand since 2005 and has 17 years reporting ...

From an excellent skin-and-makeup hybrid, to hair care must-haves, these are 15 of the best new beauty products we tried this ...