The role of a company’s marketing ... latter integrates communications across departments and has a broader organizational strategy. Both areas share common ground in focusing on customer-centered ...

The Division of University Marketing and Communications exists to protect, enhance and advance the University's national and international reputation. Our teams include: Have an idea for a story? We'd ...

One of the tools that can help you do that is the SIPOC diagram. SIPOC stands for Suppliers, Inputs, Process, Outputs, and Customers. It is a high-level map of the key elements of a process ...

The first step is to define your marketing communication ... While implementation and and communication, start small. Start from your team. Document the process and ask them to actively participate.