After shouting out the brand in a viral video in December, Earle has teamed up with Pantene to launch a limited-edition ...

I've been testing new launches from Fenty Beauty, Rare Beauty, Maybelline, Haus Labs, and more—and after weeks (and in some cases months) of trying, these are the best new launches worth your money.

The quiet rise of K18—a premium haircare brand with a scientific soul—offers a textbook case of what modern consumers want, and what luxury brands must now deliver. Not louder claims. Not flashier ...

L’Oreal’s Colorsonic hair dyeing device takes the guesswork out of coloring your hair at home, distributing dye to your roots ...

"Don’t switch how you’re sitting halfway through the cut! Even crossing and uncrossing your legs can make a difference in how ...

Having launched her very own skincare brand Toty, in 2023, it's clear that Sofia Vergara is well-versed in the beauty ...

Explore our guide on 29 Cute Hairstyles for Girls to Easily do for all Hair Types, perfect for busy mornings and stylish ...