SLIM Brand Week 2025, the highly anticipated annual flagship event hosted by the Sri Lanka Institute of Marketing (SLIM), the ...
The exhibit features all kinds of transformed textiles, from tea towels repurposed into bags to worn-out clothes turned into ...
Researchers have identified a growing social media phenomenon known as digital cocooning – a way to feel safe online by only ...
Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, shares insights on recent campaigns that played with brand identities ...
Small & medium brands should avoid the marketing missteps of PUMA & Jain University, which prove that tampering with brand ...