Hello, and welcome to the eXp World Holdings fourth quarter and full year 2024 earnings fireside chat via live stre ...

A study published in the Journal of Marketing sheds light on the complex dynamics of authenticity in influencer marketing, revealing critical insights for brands, influencers, and marketing agencies.

Spotify and Netflix were 2024's top brands in creator marketing on social, while Fenty Hair and Cécred were the ...

Social media influencers who are passionate about environmental causes can help the tourism industry inspire tourists to engage in pro-environmental behavior to help mitigate waste and pollution, ...

It’s critical for companies to understand this trend and the best practices to maximize the effectiveness of their social ...

The behind-the-scenes drama between “It Ends With Us” co-stars Blake Lively and Justin Baldoni has escalated into one of ...