Reese's Super Bowl commercial pitches the brand's new chocolate lava cups while cautioning viewers that actual volcanic lava ...

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The 2025 Reese's Super Bowl commercial pitches the brand's new chocolate lava cups while cautioning viewers that actual volcanic lava is not edible – and quite dangerous. In the public service ...

The 2025 Reese's Super Bowl commercial pitches the brand's ... Best Super Bowl commercials of all time:Look back at USA TODAY Ad Meter winners through the years Need a break?