Political strategist Chris Bruni-Lowe claims in a new book that eight words hold the key to electoral success.

One of the world's most successful and most famous marketing slogans, Nike's 'Just Do It' is hiding a much more sinister past ...

There's one new slogan at Gillette Stadium that Ja'Whaun Bentley hopes can become a rallying cry for the 2024 Patriots, writes Phil Perry.

By Liv AucklandYou probably have a drawer full of T-shirts. They’re comfy, easy to style, cheap and ubiquitous. But the T-shirt is anything but basic. For 70 years, they’ve been worn as a tool for ...

These Few Words Are Enough Across the Top 100, most slogans are three, four, or five words. In 2024, 65% of companies with slogans were in that word count range, up from 58% last year.

His latest book is ‘Eight Words That Changed the World’ Two slogans defined politics in 2024. Sir Keir Starmer offered “Change” while Donald Trump promised to “Make America Great Again”.

Conversely, slogans that included words that are more frequently used (bad breath vs. halitosis) and abstract (disease vs. halitosis) were better liked but less well remembered.

That would be Missouri, with its longstanding slogan of “Show Me”—or, more fully, “I’m from Missouri; you’ll have to show me.” ...

‘Words are violence’ is the slogan of tyranny By David Harsanyi Published June 21, 2020, 6:47 p.m. ET ...

The good thing (at least so far), is Chicago 2016 has not chosen to give the new slogan any exposure on the home page of its website. Because ‘Let Friendship Shine’’ is too dull for words.