Even though he's about to turn 37 years old this season, Golden State Warriors guard Steph Curry remains the biggest draw in ...

The Celtics appear at No. 1 on the Team Merchandise list for the first time in 17 years, while Curry sits atop the ...

Two legendary NBA stars and future first-ballot Hall of Famers are leading the way in jersey sales thus far during the ...

Curry gave Warriors rookie Quinten Post a much-needed assist at an airport during a road trip earlier this season.

Although LeBron James dominated the league in three separate decades, the NBA has slowly turned to other players for dependence on popularity. While not as dominant as James, Golden State Warriors ...

Steph Curry sits in a familiar spot on the NBA’s top-selling jerseys list. Per sales data from NBAStore.com, the Warriors No.