In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the tennis legend has helped elevate the Swiss sportswear brand to new heights.

Swiss tennis legend Roger Federer has posted another hilarious video with Elmo, the beloved Muppets character on the long-running American children's television show "Sesame Street." The ...

But, you know, Elmo loves you, Mr. Roger Federer, even if you don't know your alphabet yet.” After retiring in 2022, Roger Federer wanted to remain connected to tennis. He stayed involved with ...

Elmo innocently took to social media to say that he hopes both the Eagles and Chiefs just have some fun during Super Bowl LIX... it didn't go well for Elmo. Image via Nathan Congleton/NBC via ...

starring alongside Elmo in a new On commercial, where tennis scoring was explained to the cute little red monster. That wasn’t all. Nike celebrated women’s sports this year in “So Win ...

As the group agrees, they all engage in a game of tag. The effort follows a Super Bowl commercial On ran in regional markets that featured Elmo and tennis star Roger Federer. In that spot, the two had ...