Product executives from SugarCRM and Freshworks explain how generative AI is reshaping CRM by enhancing productivity, ...

Customer Relationship Management (CRM) systems have evolved into essential tools for businesses, storing vast amounts of sensitive customer data. In his researc ...

With more than 20 years of extensive IT experience under his belt, Devanand Ramachandran works as a senior manager who is ...

Measuring the ROI of digital marketing isn’t just about crunching numbers; it’s about uncovering what’s truly driving growth.

In today’s business world, where the customer is put first, both large and small organizations are investing in CRM ...

REALM event, Cotality’s Chief Economist Dr. Selma Hepp noted that consumer and business sentiment has already dropped and that has led to less spending. Less spending leads to a slower economy and ...

A CRM for recruitment agencies should be your one source of truth. It’s where you build and use your data. This is a fundamental software for recruitment because it streamlines processes, as long as ...

Compare affordable POS software and hardware solutions and get tips for choosing tools with integrated payment processing and ...

This "service-as-a-software" model makes professional-grade services accessible and affordable to a much wider audience.

CRM software is not just customer databases ... so that products and services can be continuously improved. For example, suppose a customer posts a complaint on Twitter regarding a service ...

Former Wesco leader Ben Albu shares why so many sales tools end up in the "technology graveyard" in this preview to his SHIFT ...