In so many ways, 2014 was a simpler time.We were still six years out from the pandemic. The U.S. had its first Black ...

However, the oldest members of this Gen Alpha group will become adult consumers soon enough, and between the way they ...

With an estimated population of 2 billion by 2025, Gen Alpha is already influencing household purchasing decisions and ...

Born between the early 2010s and 2024, Gen Alpha is set to surpass 2 billion strong by 2025 — becoming the most influential ...

Gen Z has arrived at that awkward phase where the first of their generation are old enough to be blamed for ruining dating ...

Explore daily insights on the USA TODAY crossword puzzle by . Uncover expert takes and answers in our crossword blog.

As soon as the elevator doors opened to the suite floor, the sweet, delicious smell of vanilla captured your senses. Symrise ...

Once thought of a poisoned well for IP, younger-skewing video game movies are now dominating Hollywood The post ‘Minecraft ...

Generation Beta will grow up with artificial intelligence integrated into various aspects of life, from healthcare to ...

Generation Alpha is likely looking for more community and less parking, meaning developers have to pay attention to keep ...

GuardianGamer aids worried parents who want to support their kids' social gaming activity while ensuring digital playground ...