NBC Sports will use an AI-generated version of legendary announcer Jim Fagan’s voice in its upcoming NBA coverage ...

NBC is bringing back Jim Fagan’s iconic NBA voice using AI, blending nostalgia with tech for its upcoming NBA broadcasts.

The NBA will bring back the voice of late announcer Jim Fagan, with the help of artificial intelligence, in an effort to boost ...

When NBC begins an 11-year rights deal with the NBA this fall, it will send viewers on a time warp to the 1990s, when the ...

Six-time NBA champion Michael Jordan will join NBC Sports’ coverage as a special contributor this fall, it was announced ...

Michael Jordan is returning to our television screens. To do what? I have no idea. But does it really matter? Guys. We're ...

Michael Jordan is returning to the NBA. Announced on Monday, the six-time NBA champion was revealed as the newest special ...

Michael Jordan is returning to NBC - but not as a player, as a special contributor to NBC Sports' NBA coverage beginning this ...

Michael Jordan is officially returning to the NBA spotlight, this time as a special contributor for NBC’s new NBA coverage ...

Ahead of its rights deal beginning at the onset of the next NBA season, NBC announced the return of legendary — and deceased ...