Zecomms' Evgeniya Zaslavskaya shares tips for PR professionals in the MENA region on effective media relations, comms ...

The digital campaign has been launched on the Cristiano Ronaldo and Georgina Rodríguez's respective Instagram channels.

The SMC and Multiply Group agreement outlines a framework to assess mutual investment in developing advanced AdTech platforms ...

Dubai Lynx, MENA’s leading platform for creative excellence and effectiveness, unveiled all the Grand Prix campaigns of its 2025 Awards.

The Cheetos Pants project was made in collaboration with IMPACT BBDO, BBDO New York, Almap BBDO and Omnicom Productions.

Grands Prix were awarded to winners across the 21 categories at the Dubai Lynx ceremony on the 9th April, 2025.

The collaboration between 9Yards and GIMC aims to develop into a new global bridge connecting the East and West.

MENATech Entertainment’s Mario Pérez explains how gaming presents a golden opportunity to connect with consumers in the MENA ...

Sprinklr's Yogin Patel explores how AI is reshaping customer experience seamless, personalised and seamless omnichannel ...

SRMG has launched SRMG Media Solutions (SMS), a new media sales and solutions company designed to offer advertisers access to ...

Supporting Jumeirah Marsa Al Arab and Jumeirah's Brand Marketing teams, the campaign was brought to life by partners including AKQA, electriclime°, Magna and Havas Media Middle East.

Campaign Middle East has gathered 15 industry veterans from some of the biggest brands and agencies in the region for the ...