Here's the complete line-up of the 22 jury members representing the MENA region at the Cannes Lions Awards for 2025.

Shareet Studio’s campaign for Boutiqaat used Arabic humour for Kuwait’s Ya Hala Festival earning over 1 million organic views.

Pulse Media partners with Realtimes Network to represent GPFans in MENA, allowing brands to connect with F1 fans through ...

Al-Futtaim IKEA and Blue of Al-Futtaim campaign is gifting cribs to UAE parents expecting twins or triplets, offering support ...

Dina Nimer, Head of Media Operations, Al Arabiya TV Network, and Karen Coetzee, Co-Founder, Central Films, join the Rise ME ...

SMC attracted major commercial sponsors and creatively integrated brand placements within the film’s narrative.

Impact BBDO will continue to lead brand strategy, creative development, and campaign execution across the region.

Dubai-based sonic branding agency, WithFeeling, has lent its audio expertise to Riyadh’s newest immersive experience at ...

The activation transformed Mcdonald's menu items into a live exchange system through the brand’s app in Qatar.

Amsterdam's Stephen Corlett reveals how MENA’s emerging brands are redefining success with playful creativity.

McLaren Middle East brought together members of the UAE’s female supercar community for a women-only event with TUMI and Leña.

Leaders in Digital’s Dawn Kubicek talks about why AI SEO is the biggest missed opportunity in 2025, and what brands must do ...