Network of the Year (Middle East and Africa) 2024 goes to Saatchi & Saatchi Middle East (Silver) and TBWA (Bronze).

The Gold winner of Best Place to Work: Individual Shop/Network of the Year 2024 for Campaign’s Global Agency of the Year ...

The Gold winner of Corporate Communications/Marketing Person of The Year 2024 for Campaign’s Global Agency of the Year Awards ...

The Gold winner in this category for Campaign's Global Agency of the Year Awards is Bassel Kakish, chief executive officer, Publicis Groupe ME&T.

Marketers and agency leaders speak about the surge in performance marketing and the need to track brand-based metrics better.

More than 200 guests from around the world attended the Campaign Global Agency of the Year Awards yesterday at the Jumeirah ...

MMS’ Mathieu Yarak shares his perspective on how the most effective strategies today are about earning attention.

HSBC’s Aimee Peters explores the shifting balance between brand and performance marketing in the age of large language models ...

The Trade Desk tool gives advertisers insight into how each deal performs in terms of value, pacing and inventory quality.

We need to start seeing events for what they are: deeply strategic, commercially valuable and culturally powerful, writes JWI ...

Saatchi & Saatchi MEA's Nicolas Geahchan explains why emotional intelligence still reigns supreme in creative advertising.