If you’re the owner or top manager of a U.S. jewelry store, you’re invited to join the INSTORE Brain Squad. By taking one ...

4. Indexing. The quickest way to see if a site has basic SEO in place is if someone has taken the time to write metadata for ...

This month’s tips include why it’s important to “go first” in everything.

Leverage Targeted Marketing. Using social media, jewelers can precisely target desired demographics based on interests, age, ...

A free version of the Fair Supply Tariff Calculator is available to the public. A premium version will also be offered through a subscription plan, providing advanced analytics, reporting tools ...

Quoting his predecessor Saint John Paul II, the Holy Father taught that economic activity cannot be conducted in an ...

A S THE AMBASSADOR for Jessica McCormack, Zoe Kravitz has been seen on and off “the job” wearing the designer’s modern ...

JONATHAN GELLER is a 15th-generation jeweler, retailer, and former U.S. Army officer. He produces Geller’s Blue Book To ...

Kyle Bullock is a fourth-generation jeweler who manages Bullock's Jewelry in Roswell, NM. He is also a best selling author, ...

Everyone at the store had assumed GemBot was working efficiently, but they had failed to set up safeguards. No one checked on the automated messages to follow up on abandoned conversations. In their ...

If you’re the owner or top manager of a U.S. jewelry store, you’re invited to join the INSTORE Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently ...

Managers who don’t have an office: The sales floor is your office. The better trained your team, the easier your job is and the better your team works together. You’re responsible for your store ...