Dynamo PR's Peter Bowles test runs rival AI platforms to see which works better for PR. The launch of DeepSeek went insane ...

Meet the chief creative officer at L&K Saatchi & Saatchi who can rattle off classic Timberland ad lines from memory ...

Omnicom reported 5.2% organic growth in 2024, with revenue of $15.7 billion and net income of $1.48 billion.

The platform’s new tools aim to offer guidance on AI optimisation, automation, and advertising best practices.

Jeswani, who is also CEO of Ogilvy Singapore and Malaysia, will take on additional duties as ASEAN CEO, a newly created role ...

Karen Ho, former CEO at Initiative China, has joined Stagwell's media agency Assembly as managing director for the Greater ...

As budgets shift from linear TV to streaming, Campaign explores how some agencies are devising new tools to reduce the ...

Alongside Southgate, who is based in the UK and began his current assignment on February 3, the global leadership team ...

Moving from Publicis to join Accenture Song in 2023, King's decision comes in the wake of a recent health experience.

EXCLUSIVE: The agency sets sustainability targets to expand certification to India, MENA, and North America next.

Publicis Groupe kept up the heat on rivals as it ended 2024 on a high, with its strongest quarter of the year in Q4, and ...

Numerous holding companies, including WPP, Dentsu, and Publicis, are rebranding their agencies by shedding legacies. Darren ...