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Sydney Sweeney Fronts American Eagle Campaign

The Star · 13m

How and why a fashion campaign about 'great jeans' sparked backlash online

Framed as "Sydney Sweeney Has Great Jeans", American Eagle's fashion campaign quickly became a flashpoint in discussions around race, Western beauty norms, and anti-woke sentiment in the US.

USA Today · 19h

Sydney Sweeney's American Eagle campaign sparks outrage online

Sydney Sweeney’s new American Eagle campaign, “Sydney Sweeney Has Great Jeans,” has sparked mixed reactions. unbranded - Entertainment unbranded - Entertainment

Jean-ius Marketing or Not: Did American Eagle Score With Its Sydney Sweeney Campaign?

American Eagle’s Sydney Sweeney campaign didn’t just add $200 million to the company’s market cap overnight. It reminded us that everything and nothing has changed about marketing. It turns out sex still sells.

Sydney Sweeney's jeans invites controversy

Sydney Sweeney’s jeans invites controversy, compared to Brooke Shields CK ad

A jaw-dropping swimsuit photo of Sydney Sweeney is going viral amid her American Eagle controversy. Sweeney, known for her roles in "Anyone But You" and "Euphoria," is the focal point of a new American Eagle advertising campaign. However, the campaign has been criticized by many, especially ...

USA TODAY · 1d

Sydney Sweeney critics compare jeans campaign to Brooke Shields' Calvin Klein ad

Sydney Sweeney's American Eagle campaign is reminding fans online of Brooke Shields' controversial Calvin Klein ad from the 1980s.

Miami Herald on MSN · 10h

Sydney Sweeney is starring in a new ‘jeans’ ad and the Internet is freaking out

Sweeney is the new spokesperson for American Eagle. In a recently dropped spot, shared on her Instagram, the 27-year-old is seen packing up a muscle car and then driving off. A man with a deep voice says, “Sydney Sweeney has great jeans.”

8hon MSN

American Eagle’s ‘good jeans’ ads with Sydney Sweeney spark a debate on race and beauty standards

U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring ...

The Mirror US on MSN8h

Sydney Sweeney ad spurs Elon Musk to claim Tesla 'robot also has great jeans'

Sydney Sweeney's controversial American Eagle ad that was slammed for a play on the word 'jeans' is sparking even more ...

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